Sports

Fair Game: Closing the Gender Wage Gap in Women’s Sports

While the U.S. Soccer Federation announced last year that players for the men’s and women’s national teams would get equal compensation, there’s still a long way to go when it comes to closing the gender pay gap in professional sports. Just look at basketball, where the average NBA player makes 44 times what the average

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Women’s Sports: The Story Everyone is Missing

The vast majority of the most-watched content on television is sports, but there is a major opportunity that advertisers are missing: investing in women’s sports. As we celebrate the 50th anniversary of Title IX, viewership of women’s sports is at an all-time high across every age and region in the U.S., with extraordinary viewership gains

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Winning Women: The 2023 Playbook for Women in Sports

2023 may be the biggest year yet for women in sports, with all eyes on the Women’s World Cup, the launch of the first 24/7 women’s sports network, and the fight for pay equity in sports making daily headlines. The increase in viewership of women’s sports is mostly due to women fans, and this audience

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All Bets Are On: How Women Are Changing the Score in Sports & Gaming

Gaming has been an incredibly profitable sector of the sports industry, and it’s only increasing. While sports gaming and betting has traditionally been a male-dominated sphere, it’s finally changing. Women are rising in the ranks as some of the most substantial key players in expanding gaming’s popularity and innovation in technology. Join us with leaders

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